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Corporate Cults |
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Corporate Cults
Businesses whose techniques to gain employee commitment and loyalty are in some ways similar to those used by traditional cults. This does not necessarily mean such companies are cults.
Dr. Dave Arnott is a professor of management at Dallas Baptist University. Each year he delivers dozens of speeches and conducts numerous seminars on the relationship between the individual and the organization. His seminal article "The Organizational Community: Cult or Culture?" opened a floodgate of response and established his reputation as the leading expert on corporate cults. Dr. Arnott lives in Dallas, Texas.
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by Dave Arnott